Davido, one of Nigeria’s most celebrated music artists, has once again made waves in the music industry with his latest release, the music video for his hit song Feel.
Directed by the renowned TG Omori, the video has sparked intense discussions among fans, leaving them divided over its creativity and its alignment with the song’s message.
The extravagant production, estimated to have cost 100 million naira, has been the talk of the town since its release. Fans were quick to express their opinions, and the reactions have been nothing short of passionate.
“I am proud to say that’s TG Omori’s first 100 million Naira video”- Davido pic.twitter.com/Gun1anCLd9— @???????????????????????????????????????????????????? (@OneJoblessBoy) March 31, 2023
On one side of the debate are those who hailed the video as a cinematic masterpiece. The production value is undeniably high, with lavish sets, stunning visuals, and intricate choreography that rival those of major Nollywood productions. The video takes viewers on a visual journey, replete with jaw-dropping scenes that could easily belong in a big-budget movie.
TG OMORI Keeps on making music Videos that could easily pass for a Oscar Award Nomination. Get started with making movies already bro — EMEKA (@Okoliemeka7) September 29, 2023
Na movie be this no be music video — DAMI FOREIGN (@Dami4reign) September 29, 2023
However, not everyone was fascinated by the video’s extravagance. Some fans were scratching their heads, wondering if the video’s grandness overshadowed the essence of the song itself. They argued that the storyline and visuals seemed disconnected from the song’s meaning.
The song Feel carries themes of emotion and love in its lyrics. Some fans believed that the music video’s trailer which shows extravagant scenes of suffering and the video’s dramatic sequences didn’t quite align with the song’s message, making it feel more like a Nollywood blockbuster than a music video. For them, the disconnect between the song’s message and the video’s extravagant presentation was jarring. As the music video was released, a couple of fans retracted their statements saying that they had judged prematurely after only seeing the trailer.
Apology not accepted. Every apology should come with 2000 naira for emotional damage n mental stress. Una too Dey stress me for this app https://t.co/EYh9qKuQcY— TG OMORI (@boy_director) October 3, 2023
i take my words back, you’re who you think you are — P. (@pureayomide) October 3, 2023
However, it’s important to remember that music videos are an art form in their own right and often aim to tell a story or create a visual spectacle that complements the music. Artists and directors frequently use creative freedom to interpret songs in ways that may not be immediately obvious, and this appears to be the case with “Feel.”
READ ALSO: Asa Asika confirms how many more videos to expect for songs off Davido’s ‘Timeless’ album
Despite the debate, there is one undeniable fact: Davido’s Feel music video showcases his dedication to pushing creative boundaries and elevating the standards of music visuals in the Nigerian and global music scenes. It is a testament to his willingness to invest in his craft and offer fans a visual experience they won’t soon forget.
In the end, whether you think the Feel music video is a big movie-like achievement or just a creative twist, it shows how powerful music and pictures can be when they come together. Davido’s ability to make people talk about his work, whether they’re fans or critics, shows how much he matters in the music world. Plus, it’s important to note that the music video has already climbed to the top spot in the trending category on YouTube.
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